Make waves with your ads.

Unlock your brand’s full potential with powerful paid ads.

Dive in

Running a business is stressful. Finding a marketing partner invested in your long-term success shouldn’t be.

Welcome to Kraken, a digital marketing agency driven to deliver value you can measure.

Reduce Cost Per Acquisition

Increase Return On Ad Spend

Scale Budgets Efficiently

Fix Analytics & Attribution

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Boost Creative Development

Paid media strategy

Targeted advertising across multiple digital platforms.

Reach out

UGC-style videos

Authentic creative that resonates with your audience.

Learn more

What We Offer

Paid Search

Our keyword driven ad copy, advanced bidding strategies, and rigorous A/B testing turn clicks into conversions. It’s not magic—our techniques connect your brand to customers actively searching for your product or service.

Display & Video

Captivate the right viewers on YouTube and Display with eye-catching visuals designed to cut through the digital clutter. After the first impression, our dynamic remarketing and targeting methods personalize user experiences to keep your brand top of mind.

Paid Social

With our team, you’ll get more than just campaign management. We’ll drive sales growth by strategically targeting high-value audiences and optimizing every stage of the marketing funnel to maximize ROI and deliver measurable results.

Creative Development

From scripting to remote casting and directing, we craft scroll-stopping content that drives audiences from introduction to conversion. But we don’t stop there—our team continuously refines assets with rigorous A/B testing to maximize ROI long after launch.

We Deliver Results

Browse case studies.

Scaled acquisition for a quickly growing subscription raw dog food service

Acquired 1,000+ new monthly subscribers

Added ~$150,000 to gross monthly reoccurring revenue

Scaled budget by 4x while maintaining cost per acquisition

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Helped FreeWill raise over $1 billion in charitable bequests.

200,000+ conversions resulting in billions of dollars

Raised over $7.8 billion in charitable bequests

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Scaled national budget and reduced CPA by 20%-30%

Decreasing Pinwheel’s CPA 52% and Boosting ROAS to 4.5

Lowered CPA by 52%

Developed and improved
creative strategy

Resolved massive
ROAS tracking issues

Our Clients Say It Best

Don’t just take our word for it-read theirs.

Kraken Ads blends creativity with data-driven results. Through continuous testing and smart strategies like incorporating UGC, they've significantly reduced our acquisition costs while helping us expand into Canada and the UK. Kraken consistently delivers strong ROI across all our campaigns.

Leslie Tyler

CMO

Pinwheel

I had the pleasure of working with Kraken on our direct-to-consumer pet food company's Google Ads campaigns. Their expertise in managing large budgets and driving results in competitive niches is second to none. Kraken excelled in all our Google Ads account management aspects, from keyword selection and audience targeting to ad copywriting, bid management, and campaign optimization. Their deep knowledge of all Google Ad properties (Search, Display, PMAX, and YouTube) significantly impacted our campaigns and overall growth.

Nick Nomann

CMO

We Feed Raw

We’ve been working with Kraken Ads for about three years now, and we are incredibly fortunate to have done so. The team there is so smart, kind, tenacious and on top of it. They’ve taken us from a basic advertising operation to raising over $2 billion for charity.

Jennifer Xia Spradling

Founder & Co-CEO

FreeWill

Kraken did an awesome job putting together ad creatives for my pet brand. They went above and beyond and really took initiative. I would highly recommend them to anyone looking to get better creatives to advertise.

Richie

Founder

PetFitness

Phenomenal professionals, really good at PPC setup, had results from day 1.

Gary Wu

Founder

FluidStack

Kraken was efficient and extremely knowledgeable. They understood the issues i was up against, rectified them, and took the time to explain what went wrong with my Google set up and how to fix it in the future. 10 out of 10 and will definitely recommend.

Kira Stewart

Marketing Manager

Shiery's Tutoring

Josh is an excellent freelancer and a true professional. He is smart, honest, and strategic, bringing a high level of expertise to our Google Ads account.

Josh took the time to understand our business’s unique needs, making thoughtful, tailored updates that aligned with our goals. Throughout the project, he communicated openly and transparently, so I always knew what adjustments were being made and why. If you’re looking for someone who combines skill with integrity and cares about delivering quality work, Josh is your go-to. Highly recommend!

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Yenny Sanders

Founder

Cuddle Sprouts

The Kraken team is highly knowledgeable and professional. Their expertise allowed us to evaluate our existing Facebook strategy and adapt it to ensure we are set up for future success. They provided comprehensive and constructive feedback, worked quickly and efficiently. In our opinion they provided good value for money. Like with most things in life you get what you pay for.

Nigel Dench

Director

Popcorn Paws

It took hardly 1 week for Kraken to perform and deliver the critical insights and feedback that I’ve been trying to get for months (unsuccessfully). They are a cut above. I feel like true industry professionals have just become involved with my business. It is a huge relief. You don’t get this feeling often, with all the transactiona and schmoozy interactions that occur. You won’t be throwing the dice with Kraken. They are a home run.

Bijan

CEO

Rainbow King Foods

Kraken was amazing and really helped us get our ads campaigns organized, extremely strategic with retargeting campaigns, would highly recommend!

Andrew

Founder

SeatMate

From start to finish, their expertise was evident and made a remarkable difference in our advertising performance. Thanks to Kraken, we saw a significant boost in our conversions and a better return on our ad spend. If you’re looking for a team who not only fixes problems but also educates and empowers you in the process, I highly recommend Kraken. They are a true asset to any team!

Isabella Skrbich

Marketing Manager

Nanotech Materials

Every minute you're wondering about ads and not getting on a call with Josh is wasted time and money. Josh is, by far, one of the most knowledgeable and experienced ads and marketing professionals I've ever met, and is an absolute pro in handling inquiries, while considering your business at a high level to give you proper direction. I've been in the deep end of SEO and marketing for 7 years and I just got straight schooled. Wow. Thank you Josh!!!

Trevor Hawley

CEO

Outrun SEO

Working with Kraken has been a great pleasure. They are very knowledgeable and experts in the complex area of running PPC campaigns. They were able to successfully scale my Adwords campaigns for target and branded keywords as well as massively scaling the NEW Google PMax campaigns. We were able to consistently get 2x and 3x ROAS. Would highly recommend hiring Kraken.

Denver Riddle

Founder

CinemaGrade

Kraken is awesome to work with. They took their time to do our PPC audit well and explained the findings with me clearly. They’re the real deal - I highly recommend working with them.

Justin Silverman

CEO

Merchynt

Who We Are

Digital marketing agencies can make a lot of promises, especially on a shiny pitch deck at the beginning of a project. But when that newness fades, many clients find that agencies who seemed impressive eventually come up short on transparency, quality, and value.

Smoke and mirrors. Sleight of hand. Call it what you like, but many who’ve worked with digital marketing agencies have found that integrity is rarer than it should be. In response, we founded Kraken, a new company that was committed to integrity as much as innovation. At Kraken, we don’t sell products or services; we build partnerships that are designed to help businesses not only achieve their wildest goals—but dream of new ones.

Our philosophy rests on three pillars that guide everything we do.

Ownership

Your ad account belongs to you—period. We believe in empowering our clients, but not gatekeeping their access to ad accounts, data, or marketing resources. When you work with Kraken, your digital assets stay exactly where they should: with you.

Transparency

Effective marketing doesn’t need to be a mystery. We deliver transparent, honest guidance that cuts through the noise, whether it’s about your results, the platforms we use or the larger digital marketing ecosystem. We don’t hide behind jargon or statistics—we want you to have absolute clarity on what we think, where you stand, and where you’re going.

Empathy

Successful marketing requires understanding people, and understanding people requires empathy. Caring about our clients and striving to always act in your best interest is a natural extension of who we really are and how we really work. Some firms get a rush out of profit, but we get a rush out of doing things the right way and partnering with amazing clients who we respect.

Stop wasting money.
Start making waves.

Make waves with your ads.

Running a business is stressful. Finding a marketing partner invested in your long-term success shouldn’t be.

Reduce Cost Per Acquisition

Increase Return On Ad Spend

Scale Budgets Efficiently

Fix Analytics & Attribution

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5

Heading 6

Boost Creative Development

Paid media strategy

UGC-style videos

What We Offer

Paid Search

Display & Video

Paid Social

Creative Development

We Deliver Results

Scaled acquisition for a quickly growing subscription raw dog food service

Helped FreeWill raise over $1 billion in charitable bequests.

Decreasing Pinwheel’s CPA 52% and Boosting ROAS to 4.5

Our Clients Say It Best

Who We Are

Our philosophy rests on three pillars that guide everything we do.

Stop wasting money.Start making waves.

Stop wasting money.
Start making waves.